agenda
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Updated 8 November 2026. You enter a website address, and DNS helps your device find where to go. Usually, that happens so quickly that nobody thinks about it. Until there is a reason to ask whether the answer can be trusted. That is one of the problems DNS Security Extensions, or DNSSEC, are designed to…
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Security trials can drag. What starts as a 14 day PoC turns into six weeks of silence, endless questions, and no clear decision. The lessons from 50 meetings without a proof of concept show why a clear next step matters. The fix? Don’t just run trials, instrument them. Let usage and proof-of-concept metrics do the…
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A buyer asks whether your product integrates with a platform their team already uses. Your website says it does. Your salesperson says yes. Then the technical conversation begins. The integration supports certain versions, needs a particular setup and may not cover everything the buyer expects. None of those details came up in the first conversation.…
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“When setting out on a journey, do not seek advice from those who have never left home.” Rumi
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“Markets are conversations.” Regis McKenna, 1985 In 2025 the conversation around cybersecurity is louder, faster and far more sceptical. Perimeters have dissolved, AI now writes both code and exploits, and regulators redraw the map almost monthly. The vendors that win will do so not by shouting but by proving openly, quickly and repeatedly that they can be…
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AI sounds grand. We all have some sort of idea what is AI but still we imagine circuits thinking, learning, plotting. Yet large language models only predict the next word. That is maths, not mind. Research has also explored how models can pass hidden information. The AI sticker problem also asks what happens when that…
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It’s 2021. An early stage cybersecurity startup’s technical founder made a bold move. He stepped back from sales and handed it to a seasoned manager. No prep, no context, no process. Just: “Here’s the CRM. Go.” Deals didn’t stall. They closed faster. Pipeline grew. Conversion rates jumped. But in my view? That wasn’t process. That…
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Not all early stage capital is created equal. Especially in cybersecurity, where GTM cycles are long, trust is hard to earn, and technical depth matters more than shiny pitch decks. The funding instrument matters too. Here is a comparison of SAFEs and convertible notes. Founders also need a practical plan for finding their first customers.…
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Raising your first capital is hard enough without navigating the fine print of deal instruments. SAFE notes. Convertible notes. They sound interchangeable. They’re not. For UK cybersecurity start-ups, where burn is real, traction is lumpy, and buyers move slower than you’d like, the wrong instrument can box you in before you ever close a Series…
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A new feature is ready to launch. Product has finished the work. Engineering has tested it. Sales has a note saying it is coming. Then marketing gets a message: “Can we write a blog post about this?” A shared content workflow can help turn those requests into a manageable process. Possibly. But before anyone opens…
