AI
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Burnout in Scaling Teams
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1 min read
Growth is brutal. A 10-person team doubling in a year sounds great, but the constant grind—patching bugs, chasing GTM deadlines—wears people down. Once ignored the signs; you start missing deals because half the team was fried. Burnout doesn’t just tank morale; it spikes errors in every operation. Burnout sneaks up. Slipping focus. Late nights, no…
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Support tickets aren’t just a cost. They’re a signal. Buried in every bug report, confusion thread, and “how do I” email is a chance to drive expansion, if you know how to listen. Most support teams close tickets. The best ones surface growth. Start by tagging every ticket by topic. Not just “bug” or “feature”…
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When cash is cheap, founders worry about churn. When capital tightens, they finally read the tax clause. That moment is now. Here are the steps; Don’t waste time online searching what to do. Call your accountant.
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LinkedIn isn’t just for job posts and sales bros. If you’re a technical founder, it’s your fastest channel to credibility, if you use it right. Post once a week and people assume you’ve disappeared. Post every day and people mute you. The goal isn’t volume. It’s signal. Talk like you’d talk to a smart colleague.…
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An hour with a customer beats a week of technical onboarding meetings. It’s a working principle I’ve learned the hard way. At first, I trusted the engineers. But over time, it became obvious: they were building to spec, not to scenario. They were blind to how people actually used what we built. And it showed.…
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About sharing
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1 min read
“If you have a loaf of bread and I have a euro, and I use my euro to buy your bread, at the end of the exchange I will have the bread and you will have the euro. Seems like a perfect balance, right? A has a euro, B has a bread, then A has…
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Most webinars pitch. The best ones prove. If you’re selling to technical buyers (CISOs, engineers, architects) a case study webinar can do what no deck can: show real-world impact, in real buyer language, with real results. Here’s how to run one that builds trust and moves deals forward. Pick the Right Customer Not just the…
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Transform Advisory Meetings into Content Goldmines
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3 min read
Advisory boards are built for product strategy, but they’re a secret weapon for content too. You’ve got engaged customers, live use cases, honest opinions, and unfiltered language. That’s not just feedback. It’s fuel. Here’s how to turn every advisory session into a content engine. Record everything, with consent Don’t rely on notes. Hit record (with…
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Webinars used to be brand plays. Awareness, thought leadership, maybe a replay on YouTube six months later. Not anymore. If your webinar isn’t driving pipeline in 48 hours, it’s a glorified podcast. And if you wait a week to follow up, you’ve already lost the moment. Here’s how to make webinars hit fast—and convert. 1.…
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First of all: I wouldn’t migrate. I’d pick the right CRM from the start. I’d call friends in the industry. I’d ask what it really costs once things scale. I’d find out what breaks, what integrates, what sales teams actually use. But sometimes you don’t get that luxury. You join after the decision. The CRM is already…