Zero2One

Cut Through the Noise:

Practical Playbooks for Cybersecurity Startups.

When to Add Middle Management in Tech (And Keep It Lean)

“We hired a manager to tame the chaos. Ended up with a Zoom zombie apocalypse.” – A startup founder’s epic facepalm.

Startups are a glorious mess. Founders, GTM hotshots, and CISO are juggling flaming torches. Growth hits, and chaos sneaks in like a ninja.

Middle managers can be your superhero—or a bureaucratic villain. Time it wrong, and you’re screwed. A cost-of-delay (CoD) framework slaps hard numbers on the chaos.

This Is Your Wake-Up Call

In SaaS or cybersecurity, delays aren’t cheap. Hire managers too soon, you’re flushing cash. Too late, you’re drowning in missed deadlines. CoD is your no-BS guide to getting it right.

So when to call in the cavalry?

Middle managers aren’t desk jockeys. They’re your glue, linking big ideas to daily grind. Pull the trigger when:

  • Headcount hits 30. Forget that 150-person myth. Harvard Business Review pegs 30 as chaos central. Teams fumble, patches lag.
  • You’re stuck micromanaging. Tweaking every marketing entry? You’re toast. A manager frees you, cutting decision lag by 20%.
  • Deadlines crash. No comments.

The Bureaucracy Beast(The Most Common One)

Startups lack of bureaucracy so they hire a bureaucracy beast.

We added a manager at 15 people. Result? A month-long launch delay and a meeting fetish.

Bureaucracy murders speed, especially in start-ups. CoD screams: one delayed month could cost £50,000 in revenue.

Managers should be badasses, not pencil-pushers. Here’s the game plan:

  • Watch headcount. Hire at 30 or when deadlines tank.
  • Hire hands-on legends. They solve, don’t stall.
  • Use automation. Save everyone’s time.

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