At one vendor I worked with, it was remote-first. So maybe—very naturally—teams started blaming each other. “You don’t do anything, I’m drowning over here.” Tech blamed sales. Sales blamed tech. Accounting had no idea who to blame. I blamed accounting for that.
But here’s the thing: everyone was working hard. I mean genuinely. No slackers. Just people in silos. Different teams, different fires. Nobody knew what anyone else was actually dealing with week to week. And we just accepted that as normal.
We never implemented a newsletter. Boy, we missed a trick.
I didn’t realise how much until I seen a company that did. Same chaos, same cross-functional silos—but every Friday, a short internal brief hit everyone’s inbox. What shipped. What stalled. What needed eyes. Plus a mini post-mortem—just enough signal to keep people sharp.
Suddenly, teams started quoting each other’s updates. Sales stopped overpromising an unsupported feature—because they saw in plain text it hadn’t exited beta.
They weren’t better staffed. They weren’t better funded. They were just better informed.
In cybersecurity, the right hand often doesn’t know what the left is defending. Newsletters fix that. Quietly. Cheaply.
If I could go back, I’d have started one on day one.
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